The Impact of the Guangdong-Hong Kong-Macao Greater Bay Area on Guangdong Real Estate
Yangfan Feng ()
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Yangfan Feng: Macau University of science and technology
A chapter in Proceedings of the 2023 2nd International Conference on Economics, Smart Finance and Contemporary Trade (ESFCT 2023), 2024, pp 86-96 from Springer
Abstract:
Abstract The Guangdong-Hong Kong-Macao Greater Bay Area is a popular topic contemporarily and some researchers have created some studies on the impact of the Guangdong-Hong Kong-Macao Greater Bay Area on Guangdong real estate, but these studies lack a specific object and with the emergence of new crowns previous studies no longer reflect the current market and there is a certain research gap. This article takes the Logan Group as the subject, and uses SWOT analysis method and the five forces model to analyze the data before and after the establishment of the Greater Bay Area and the emergence of the epidemic. It is found that the Greater Bay Area has had some positive impact on both Guangdong Real Estate Company and Logan, but there are differences in the responses to the epidemic due to the specificity of the company's case. The essay offers some recommendations on four aspects: environment, technology, policy, and market. Overall, the Greater Bay Area has had some positive impact on Guangdong real estate companies, but the help to real estate during the epidemic is minimal, even though for companies that are deeply involved in the Greater Bay Area, regional collaboration has enabled them to emerge from the effects of the epidemic more quickly.
Keywords: Guangdong-Hong Kong-Macao Greater Bay Area (GBA); Guangdong Real estate; Logan Group; COVID-19; SWOT (search for similar items in EconPapers)
Date: 2024
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Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6463-268-2_12
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DOI: 10.2991/978-94-6463-268-2_12
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