Optimization of Sales Channels in Poultry Industry

Su Hao ()
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Su Hao: Zhongkai Agricultural Engineering Colleg, College of Urban and Rural Construction

A chapter in Proceedings of the 2023 International Conference on Finance, Trade and Business Management (FTBM 2023), 2023, pp 164-170 from Springer

Abstract: Abstract Poultry farming industry is one of the main economic factors affecting farmers, but today most of the poultry industry supply chain is still in the traditional mode, through the agricultural super docking, online sales, the application of blockchain technology, and the development of rural tourism will be diversified poultry sales channels, to promote the consumption of poultry commodities, to improve the income of farmers and the quality of life, to drive the development of the rural economy, and to promote social equity.

Keywords: supply chain; poultry farming industry; sales channel optimization (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6463-298-9_18

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DOI: 10.2991/978-94-6463-298-9_18

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