An Empirical Study of Tea Tourism Boosting the Tea Destinations for Promoting Sustainable Tourism Businesses

Shuvasree Banerjee () and Pankaj Kumar Tyagi
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Shuvasree Banerjee: Chandigarh University, Research Scholar
Pankaj Kumar Tyagi: Chandigarh University, Professor, UITHM

A chapter in Proceedings of the International Conference on Innovation and Regenerative Trends in Tourism and Hospitality Industry (IRTTHI 2024), 2024, pp 326-336 from Springer

Abstract: Abstract The data used in this study came from secondary sources, such as government databases and reviews of relevant literature. Prior research has been disjointed, with an emphasis on tea tourism and the perspectives of certain stakeholders such as consumers and producers, as our study shows. This work suggests a promising avenue for future interdisciplinary research on tea tourism, which is a topic that has received very little attention thus far. This study summarises the current academic literature on the topic of tea tourism in India and offers recommendations for starting a successful business in this growing industry.

Keywords: Tea tourism; sustainability; tourist behavior (search for similar items in EconPapers)
Date: 2024
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Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6463-437-2_23

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DOI: 10.2991/978-94-6463-437-2_23

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