Students’ Entrepreneurial Success Factor in The Ambassador Business Edupreneur Program

Lili Adi Wibowo (), Indra Cahya Uno, Lisnawati Lisnawati and Tika Koeswandi
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Lili Adi Wibowo: Universitas Pendidikan Indonesia
Indra Cahya Uno: Institut Pendidikan Indonesia
Lisnawati Lisnawati: Institut Pendidikan Indonesia
Tika Koeswandi: Institut Pendidikan Indonesia

A chapter in Proceedings of the 8th Global Conference on Business, Management, and Entrepreneurship (GCBME 2023), 2024, pp 1148-1157 from Springer

Abstract: Abstract The purpose of this research is to identify the elements that create the students’ entrepreneurial success factor in the Ambassador of Business Edupreneur program. This is a quantitative study in which data was collected from 443 students of Faculty of Economics and Business Education engaging in The Ambassador of Business Edupreneur programs. A set of questionnaires was used as the instrument of this research. An Exploratory Factor Analysis (EFA) was used as a method of the data analysis. This research found that there are 8 entrepreneurial success factors of students in doing their business under The Ambassador Business Edupreneur. They are Family Support and Understanding For Business, University Support to Create Valuable Product, Technology Involvement, Business Awards, Advertising Model, Model Startegy, Product, Business Mentoring Program. This research suggests to test these factors to anothers variable such as business performance.

Keywords: Entrepreneurial Success Factor; Exploratory Factor Analysis; The Ambassador Business Edupreneur (search for similar items in EconPapers)
Date: 2024
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Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6463-443-3_145

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DOI: 10.2991/978-94-6463-443-3_145

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