Bulgaria

Marina Stefanova ()
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Marina Stefanova: Sofia University

A chapter in Corporate Social Responsibility and Employer Attractiveness, 2021, pp 103-110 from Springer

Abstract: Abstract Bulgaria, categorized as a low-income country, has the lowest GDP per capita in Europe. The concept of corporate social responsibility (CSR) was introduced in Bulgaria in the early years of socio-economic transition by international organisations and has developed in response to external influence and pressure. This chapter is performed in order to understand whether social responsibility is a driving motivator for the new generations while searching for prospective employers. This work shows that job seekers look for a good workplace and for attributes that relate to employers’ responsibility towards employees. The respondents show low interest for the social and environmental commitment of the prospective employer.

Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:spr:csrchp:978-3-030-68861-5_8

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DOI: 10.1007/978-3-030-68861-5_8

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