Technometrics Study Using DEA on Hybrid Electric Vehicles (HEVs)

Dong-Joon Lim (), Shabnam R. Jahromi (), Timothy R. Anderson () and Anca-Alexandra Tudorie ()
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Dong-Joon Lim: Portland State University
Shabnam R. Jahromi: Portland State University
Timothy R. Anderson: Portland State University
Anca-Alexandra Tudorie: Delft University of Technology

Chapter Chapter 13 in Handbook of Operations Analytics Using Data Envelopment Analysis, 2016, pp 331-349 from Springer

Abstract: Abstract The Toyota Prius was first introduced in 1997 and since then over 150 hybrid electric vehicles (HEVs) have been brought to the automobile market around the world. This was spurred by a major interest in the future of vehicles using ‘alternative fuel’ for addressing environmental and fuel dependency concerns. This study evaluates and compares the technological advancement observed in different HEV market segments over the past 15 years. The results indicate that the introduction of a wide range of midsize HEVs is posing a threat to the two-seaters and compact HEV segments while an SUV segment shows a fast adoption with a significant performance improvement. The rates of change for each segment are also provided to give insights into the estimation of the future performance levels for new product development target setting purposes.

Keywords: Hybrid electric vehicle; Technological forecasting; Data envelopment analysis; Market segment; Rate of change (search for similar items in EconPapers)
Date: 2016
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DOI: 10.1007/978-1-4899-7705-2_13

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