HRM Effectiveness as an Outcome of Big Data: The Role of Big Data–Driven HR Practices and Electronic HRM

Arab ul Mateen (), Qasim Ali Nisar (), Samia Jamshed (), Sumaira Rehman () and Muhammad Ali ()
Additional contact information
Arab ul Mateen: Superior University
Qasim Ali Nisar: Taylor’s University
Samia Jamshed: Superior University
Sumaira Rehman: Superior University
Muhammad Ali: Superior University

Journal of the Knowledge Economy, 2025, vol. 16, issue 3, No 14, 11339-11373

Abstract: Abstract This study is undertaken to investigate the role of big data in enhancing HRM effectiveness via the mediating effect of big data–driven HR practices and electronic human resource management. It also examines the moderating effect of data-driven culture on big data–driven HR practices and electronic HRM. Data were collected from the HR managers and executives working in the hospitality sector. The analysis is based on the data of 248 managers. Partial least square-structural equation modeling was performed for analysis. The analytical findings revealed that big data positively and significantly influences HRM effectiveness. Moreover, big data–driven HR practices and electronic HRM further enhance the relationship between big data and HRM effectiveness. The results confirm the moderating effect of data-driven culture on big data–driven HR practices and electronic HRM. This research is novel as it explains big data and HRM relationships based on quantitative research. Moreover, this study contributes to the existing literature on digitized HRM by exploring the influence mechanism between big data and HRM effectiveness via incorporating two distinct streams of digitized HRM which have not been studied together so far, i.e., big data–driven HR practices and electronic HRM.

Keywords: Big data; HRM effectiveness; Big data–driven HR practices; Electronic HRM; Data-driven culture (search for similar items in EconPapers)
Date: 2025
References: Add references at CitEc
Citations:

Downloads: (external link)
http://link.springer.com/10.1007/s13132-024-02216-0 Abstract (text/html)
Access to the full text of the articles in this series is restricted.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:jknowl:v:16:y:2025:i:3:d:10.1007_s13132-024-02216-0

Ordering information: This journal article can be ordered from
http://www.springer.com/economics/journal/13132

DOI: 10.1007/s13132-024-02216-0

Access Statistics for this article

Journal of the Knowledge Economy is currently edited by Elias G. Carayannis

More articles in Journal of the Knowledge Economy from Springer, Portland International Center for Management of Engineering and Technology (PICMET)
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().