Applying Knowledge of Brain Functionality Without Neuroscience Tools: Three Example Studies and Abstraction of the Underlying Logic

René Riedl (), Fred D. Davis, Rajiv D. Banker and Peter H. Kenning
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René Riedl: University of Applied Sciences Upper Austria
Fred D. Davis: Texas Tech University
Rajiv D. Banker: Temple University
Peter H. Kenning: University of Duesseldorf

Chapter Chapter 3 in Neuroscience in Information Systems Research, 2017, pp 13-35 from Springer

Abstract: Abstract The main question addressed in this book is how IS scholars can apply neuroscience knowledge to advance IS research without necessarily using neuroscience tools.

Keywords: Facial Expression; Online Environment; Predictive Code; Human Image; Situational Abnormality (search for similar items in EconPapers)
Date: 2017
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Persistent link: https://EconPapers.repec.org/RePEc:spr:lnichp:978-3-319-48755-7_3

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DOI: 10.1007/978-3-319-48755-7_3

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