The Evaluation System of Publishing Industry’s Competitiveness in Overseas Market

Dong Tong ()
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Dong Tong: Beijing Institute of Graphic Communication

A chapter in IEIS 2021, 2022, pp 1-7 from Springer

Abstract: Abstract The competitiveness of book publishing industry in overseas market is closely related to the industry security of book publishing industry. The evaluation method of book publishing industry’s competitiveness in overseas market is based on hierarchical structure model. The competitiveness evaluation of book publishing industry in overseas market includes three levels. There are five first level indicators, which are basic competitiveness, production and operation capacity, opening-up capacity, international competitive environment and industrial development capacity. There are 10 secondary indicators and 31 tertiary indicators.

Keywords: Evaluation system; Publishing industry; Overseas market; Competitiveness (search for similar items in EconPapers)
Date: 2022
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DOI: 10.1007/978-981-16-8660-3_1

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