Reading as a method of inquiry: Representations of the born global

Sara L. McGaughey
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Sara L. McGaughey: Centre for International Business University of Leeds (CIBUL)

Management International Review, 2006, vol. 46, issue 4, No 5, 480 pages

Abstract: Abstract There exists a tension between the texture and complexity of what we investigate in IB and how we often convey to others our interpretations through research representations. Constructing rich, meaning-laden representations of IB research demands greater attention to not only how we write, but also how we read. For illustration, three different ‘readings’ of a Born Global narrative are offered.

Date: 2006
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DOI: 10.1007/s11575-006-0101-y

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