Gen-Z Talent Management

Edited by Christoph Kochhan () and Gudrun Bolduan ()

in Management for Professionals from Springer

Date: 2026
ISBN: 978-3-658-51813-4
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Chapters in this book:

Ch 1 Beyond Labels: Generation Z as a Socio-Technical and Cultural Construct

Tiago Lapa and Cláudia Álvares

Ch 2 Gen Z in Germany: How Their Values, Attitudes, and Goals Compare to the UK and the US

Annika Bender and Christoph Kochhan

Ch 3 Identity Paradigm in Transition: Sustainability Between Aspiration and Reality Among Companies and Generation Z

Alexander Moutchnik

Ch 4 From Campus Resistance to Workplace Rebellion: The Legacy of #FeesMustFall in Shaping South African Gen Z’s Expectations, Intergenerational Dynamics, and Digital Adaptation in the Contemporary Labor Market

Ronald H. Irwin

Ch 5 Media Use of Generation Z and Emerging Trends Among Generation Alpha in Germany

Julia Hamprecht

Ch 6 Media Behaviors Among Generation Z in the United States: Patterns and Future Trends

Lina Gomez-Vasquez

Ch 7 Media Use of Gen Z: Current and Future Trends (Gen Alpha) in Singapore

Long Li Yann

Ch 8 Generation Z in Uruguay: Uses and Practices of News Consumption

Andrés Roizen, Rosario Sánchez Vilela, Beregnna Giorgina Santángelo and Gimena Suárez

Ch 9 Digital Natives in Action: Exploring Gen Z’s Digital Behavior and Societal Impact in Kenya

Enock Masaki Magack, Ann Mwende David and Hellen Ogodo

Ch 10 Audiovisual Platforms in Cultural Consumption: Generational and Socio-Economic Conditioning Factors

Leandro González

Ch 11 The Relevance of Employer Branding in Recruiting Generation Z in Germany

Astrid Nelke

Ch 12 Employer Attractiveness: What Drives Generation Z in Switzerland

Hannah Instenberg, Katharina Rehfeld and Adzra Aliyya Pinanditya

Ch 13 Beyond the Normalization of Employer Branding: How to Attract Gen Z Engineers in Italy

Francesca Teresa Saracino

Ch 14 Generation Z College Graduates in Europe and the United States: An Interview Study About What Young Employees Expect from Prospective Employers

Christoph Kochhan and Gudrun Bolduan

Ch 15 Navigating Gen Z: Key Factors for Early Talent Recruiters and Managers in the United States Practical Strategies and Tactics for Recruitment

Kelli K. Smith, Karson J. Smith and Rowen C. Smith

Ch 16 Successful Company-University Collaborations for Employer Branding: Lessons from Rural USA

Les Hollingsworth

Ch 17 Enhancing Intercultural Skills to Promote Employability in International Work Contexts

Nadine Scholz, Johann Fischer and Nils Echterhoff

Ch 18 Events and Innovations that Have Shaped Gen Z Career Development and How We Can Help

David Gaston

Ch 19 Engaging Generation Z in the Workforce: Strategies for Recruiting, Retention, and Long-Term Success

Branden F. Grimmett

Ch 20 Employment Issues for Individuals with Disabilities in the United States

Andrew Shoemaker

Ch 21 Case Study UK: Discovering Hidden Talents Through Widening Participation

Bob Athwal

Ch 22 Tattooing, Gender, and Generation in Argentina: Labor Insertion and Training Trajectories Between Face-to-Face Encounters and Digital Networks

Débora Gorban and Cecilia Vázquez

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Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmtpr:978-3-658-51813-4

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DOI: 10.1007/978-3-658-51813-4

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