Does a Market Sensitive Price Strategy Pay Off in an Oligopoly Market Disturbed by Competitors Without Any Concept?

Vera Hofer () and Klaus Ladner ()
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Vera Hofer: Karl-Franzens University Graz
Klaus Ladner: Karl-Franzens University Graz

A chapter in Operations Research Proceedings 2005, 2006, pp 471-476 from Springer

Abstract: Summary We investigate the performance of four price strategies in a heterogeneous closed oligopoly with three firms: overhead calculations, target pricing, discount prices and random prices. Using simulation we try to find out, whether market sensitive prices are more successful than others.

Keywords: Market Participant; Price Strategy; Average Price; Homogeneous Constitution; Overhead Calculation (search for similar items in EconPapers)
Date: 2006
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Persistent link: https://EconPapers.repec.org/RePEc:spr:oprchp:978-3-540-32539-0_74

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DOI: 10.1007/3-540-32539-5_74

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