Web Search Applications in Logistics Companies in the Context of Evolution of Management Information Systems

Dimitrios Κ. Nasiopoulos (), Damianos P. Sakas and Panagiotis Trivellas
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Dimitrios Κ. Nasiopoulos: University of Peloponnese
Damianos P. Sakas: University of West Attica
Panagiotis Trivellas: Agricultural University of Athens

A chapter in Business Intelligence and Modelling, 2021, pp 241-254 from Springer

Abstract: Abstract Searching the web is a fundamental process that is performed by every active Internet user on a daily basis (Moreno, Online Information Review 37(4), 564–580, 2013). The subject matters of the search as well as the results have a direct impact on the e-branding that concerns the companies operating in the field of Logistics. Search engines are constantly evolving so that they can meet the ever-increasing needs of users. The search is mainly divided into natural search, the results of which are found by the search engines and paid search, which requires payment to gain access.

Keywords: Logistics companies; Web search applications; Modeling and simulation (search for similar items in EconPapers)
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:spr:prbchp:978-3-030-57065-1_25

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DOI: 10.1007/978-3-030-57065-1_25

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