Case Study Protocol for the Analysis of Sustainable Business Models

Joaquin Sanchez-Planelles () and Marival Segarra-Oña
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Joaquin Sanchez-Planelles: Universitat Politècnica de València
Marival Segarra-Oña: Universitat Politècnica de València

A chapter in Culture and Tourism in a Smart, Globalized, and Sustainable World, 2021, pp 147-170 from Springer

Abstract: Abstract This paper is encompassed in the process of the development of a theory about sustainability. Our aim is to present a case study protocol for performing multiple-case studies about corporate sustainability. It has been designed according to the methodology about case study research. It includes a combination of frameworks that will help researchers to draw and understand how sustainability is integrated through the value chain of the company, and it also has a set of questions that will help to know the environmental practices that the target company deploys from a strategic point of view to the most common operations. Finally, once all the information has been retrieved, it will be possible to identify the way that value generated by sustainability practices flows through the company’s activities and the way customers perceive it.

Keywords: Sustainability; Sustainable business model; Theory; Protocol; Case study research (search for similar items in EconPapers)
JEL-codes: Q5 Q56 (search for similar items in EconPapers)
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:spr:prbchp:978-3-030-72469-6_10

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DOI: 10.1007/978-3-030-72469-6_10

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