A Conceptual Model of Dress Embodiment and Technological Mediation in Digital Fashion

Michela Ornati ()
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Michela Ornati: University of Applied Sciences and Arts of Southern Switzerland - SUPSI

A chapter in Fashion Communication in the Digital Age, 2023, pp 57-67 from Springer

Abstract: Abstract Dress is an embodied, physical experience which the touch-deprived sensory affordances of today’s screen technologies can only simulate. However, advances in haptic and virtual technologies suggest a re-embodied experience of dress might be possible in increasingly immersive digital fashion environments. These developments are explored through postphenomenology, which posits that technology mediates and co-determines relations between humans and the world, helping to shape the socio-cultural normative and value frameworks within which such phenomena occur. A model is proposed which conceptualizes these developments and serves as an interpretive framework of dress (dis)embodiment and technological mediation in digital fashion.

Keywords: digital fashion; technological mediation; dress embodiment; haptics; postphenomenology (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:spr:prbchp:978-3-031-38541-4_6

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DOI: 10.1007/978-3-031-38541-4_6

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