Evaluating Startup Potential: A Holistic Approach

Luca Piras (), Marco Mandas (), Luca Mura () and Riccardo De Lisa ()
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Luca Piras: University of Cagliari
Marco Mandas: University of Cagliari
Luca Mura: University of Cagliari
Riccardo De Lisa: University of Cagliari

A chapter in Innovations in Finance, 2026, pp 73-83 from Springer

Abstract: Abstract This study presents a maturity-based framework for evaluating startup potential, addressing limitations in traditional models challenged by intangible assets and early stage uncertainties. Building on Becker et al.’s (2009), the framework adapts evaluation criteria to each phase of a startup’s lifecycle, integrating quantitative metrics (e.g., market size) and qualitative factors (e.g., team cohesion). It fills key methodological gaps and enhances relevance for stakeholders by aligning with startup maturity, enabling informed investment decisions. The framework offers a comprehensive assessment tool for venture capitalists and founders navigating the complexities of the startup ecosystem.

Date: 2026
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Persistent link: https://EconPapers.repec.org/RePEc:spr:prbchp:978-3-032-19314-8_8

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DOI: 10.1007/978-3-032-19314-8_8

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