Opportunities and Challenges of Product-Service Systems for Sustainable Mass Customization: A Case Study on Televisions

Alena Hänsch (), Julia Mohr (), Iris Steinberg (), Shirin Gomez () and Maike Hora ()
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Alena Hänsch: e-hoch-3 GbR
Julia Mohr: Hochschule Darmstadt University of Applied Sciences
Iris Steinberg: Hochschule Darmstadt University of Applied Sciences
Shirin Gomez: e-hoch-3 GbR
Maike Hora: e-hoch-3 GbR

A chapter in Customization 4.0, 2018, pp 265-284 from Springer

Abstract: Abstract The diversification of products that adapt to specific customer needs has been a growing competitive advantage for many businesses. As customers become more self-aware and demanding in their buying preferences, mass customization (MC) is experiencing a considerable growth. In the light of growing trends towards sustainable consumption, MC can become a strong drive for the implementation of sustainable products and services. Product-service systems (PSS) exhibit attributes that can be harmonized with several features of MC, for instance, the enhanced communication mechanisms between customer and businesses. Hence, in this paper, we explore the potential conjunctions of the PSS and MC business models from a sustainable point of view. More specifically, we describe the opportunities and challenges of a sustainable product-service system (S-PSS) with focus on environmental impacts and how these services can influence the environmental performance of a mass-customized product. A case study is presented that describes the assessment approach that is based on the life cycle assessment (LCA) method on three comparative scenarios for sustainable product-service systems for a television. The scenarios selected are take-back service, extended warranty and changing to a renewable energy provider. Part of the analysis and results of this study are based on the research project SMC-EXCEL, a joint research programme supported by ECO-INNOVERA (funded by BAFU (Switzerland), BMBF (Germany) and TUBITAK (Turkey)).

Keywords: Life cycle assessment (LCA); Sustainable mass customization (MC); Product-service systems (PSS); Sustainable product-service systems; Television (search for similar items in EconPapers)
Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:spr:prbchp:978-3-319-77556-2_17

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DOI: 10.1007/978-3-319-77556-2_17

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