Empowering Sustainable Development: The Role of E-Commerce Adoption in Advancing SDGs Among Youth

Noha Tarek Amer (), Hany Abdelghaffar and Laila Amr
Additional contact information
Noha Tarek Amer: German University in Cairo
Hany Abdelghaffar: German University in Cairo
Laila Amr: German University in Cairo

A chapter in Advances and New Trends in Environmental Informatics, 2025, pp 401-413 from Springer

Abstract: Abstract E-commerce has been growing exponentially impacting various industries, one of which is the fast-food sector. The purpose of this study is to examine the factors that influence college students to adopt fast-food e-commerce platforms by extending the Technology Acceptance Model (TAM). While substantial research exists on e-commerce adoption, niche markets like fast-food e-commerce platforms have received comparatively little attention. This research addresses this gap and highlights the critical role of e-commerce in advancing Sustainable Development Goals (SDGs). Using a survey method for data collection, the results reveal that perceived ease of use, user experience, and product appeal significantly contribute to the prediction of using fast-food e-commerce platforms among college students. These findings highlight a shift toward increased online ordering among youth, which has implications for sustainability. By focusing on these factors, e-commerce decision-makers can enhance platform adoption ultimately resulting in promoting economic growth (SDG 8), enhancing sustainable and consumption patterns (SDG 12), and reducing carbon emissions (SDG 13).

Keywords: Adoption; E-commerce; TAM; Sustainability; SDG 8; SDG 12; SDG 13 (search for similar items in EconPapers)
Date: 2025
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:prochp:978-3-031-85284-8_23

Ordering information: This item can be ordered from
http://www.springer.com/9783031852848

DOI: 10.1007/978-3-031-85284-8_23

Access Statistics for this chapter

More chapters in Progress in IS from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().