Pull and Push

Andi Mann, George Watt and Peter Matthews

Chapter Chapter 5 in The Innovative CIO, 2013, pp 83-101 from Springer

Abstract: Abstract Bringing together business and IT to create and deliver technology innovation should be a combined effort. No one area of the business should have supremacy, but rather all areas of business—including IT—should work together to stimulate growth and competitive advantage through new innovation.

Keywords: Technology Innovation; Cloud Service; Technology Adoption; Business Unit; Business Leader (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-1-4302-4411-0_5

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DOI: 10.1007/978-1-4302-4411-0_5

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