Cluster Analysis

Hubert Gatignon ()
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Hubert Gatignon: INSEAD, The Business School for the World

Chapter Chapter 11 in Statistical Analysis of Management Data, 2010, pp 295-322 from Springer

Abstract: Abstract The objective of cluster analysis is to group observations (e.g., individuals) in such a way that the groups formed are as homogeneous as possible within each group and as different as possible across groups.

Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-1-4419-1270-1_11

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DOI: 10.1007/978-1-4419-1270-1_11

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