From Bancassurance and Assurfinance Towards All Finance — The Concepts of Unbundling and Rebundling
Lutgart van den Berghe and
Kurt Verweire
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Lutgart van den Berghe: University of Gent, The Vlerick School of Management
Kurt Verweire: Erasmus University Rotterdam
Chapter 2 in Creating the Future with All Finance and Financial Conglomerates, 1998, pp 13-34 from Springer
Abstract:
Abstract In the first chapter we have given some arguments why banks have entered the (life) insurance industry. The growing pressure on their profit margins made them look for other sources of profit which they found by acting as a broker for insurance companies. This process has been going on for years and banks had reasonable success by selling insurance products through the bank branches. It is interesting to notice that banks also have diversified into other directions, e.g. investments were made in the real estate industry. The severe problems, some of the French banks experienced, show that this move was not always without risks.
Keywords: Switch Cost; Financial Service; Life Insurance; Insurance Product; Mortgage Loan (search for similar items in EconPapers)
Date: 1998
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-1-4757-4881-9_2
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DOI: 10.1007/978-1-4757-4881-9_2
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