Entrepreneurial Alertness and Opportunity Identificationtheory of entrepreneurial discovery: Suggestions for the Next Generation

Connie Marie Gaglio (), Susan J. Winter and Jerome A. Katz
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Connie Marie Gaglio: San Francisco State University
Susan J. Winter: University of Maryland
Jerome A. Katz: Saint Louis University

Chapter Chapter 5 in Modern Classics in Entrepreneurship Studies, 2022, pp 89-112 from Springer

Abstract: Abstract Mark Twain once said he never saw an opportunity until it ceased to be one but Gaglio and Katz (2001) used social cognition theory to create a testable model of entrepreneurial alertness. This review considers the resulting research and suggests future directions for the approach in the coming data-rich environment.

Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-030-61029-6_5

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DOI: 10.1007/978-3-030-61029-6_5

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