Action: The ASK

Lois A. Buntz ()
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Lois A. Buntz: Lois Buntz Consulting LLC

Chapter Chapter 9 in Generosity and Gender, 2022, pp 121-132 from Springer

Abstract: Abstract When philanthropy professionals think about asking a donor for a contribution or gift, it is easy to get caught up in the process, preparation, and anxiety of the interaction. This chapter discusses the parts of a well-prepared plan. But it’s even more important to remember that “an ask” is about creating a joyful and memorable experience, generating happiness and ideally connecting the donor to something self-fulfilling, meaningful, and purposeful. In this chapter we consider the ways that making an ask of a woman donor has three primary goals: to create a memorable experience for the donor, one in which she feels supremely happy about her contribution in the short and long term; to match her gift with her life’s purpose; and to obtain a contribution that aligns with her passion and purpose while helping advance your cause.

Keywords: Giving USA; Gates Foundation; Helpers High; Dr. Una Osili; Paralanguage; The Generosity Network; Alexis de Tocqueville Society (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-030-90380-0_9

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DOI: 10.1007/978-3-030-90380-0_9

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