Demand Nudges: Nudges in Supermarket

Li Way Lee () and Aaron Keathley ()
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Li Way Lee: Wayne State University
Aaron Keathley: Wayne State University

Chapter Chapter 24 in 45 Conversations About Behavioral Economics, 2022, pp 97-99 from Springer

Abstract: Abstract A supermarket is a “choice architecturechoice architecture.” Nudges are everywhere: labels, music, shelf arrangements, layout, promotions, lighting, free samples…. Next time you go to your favorite supermarket, find 5 nudges that you never noticed before.

Date: 2022
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DOI: 10.1007/978-3-031-05046-6_24

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