Conclusions

Andrea Sestino (), Gianluigi Guido () and Alessandro M. Peluso ()
Additional contact information
Andrea Sestino: University of Bari Aldo Moro
Gianluigi Guido: University of Salento
Alessandro M. Peluso: University of Salento

Chapter Chapter 7 in Non-Fungible Tokens (NFTs), 2022, pp 77-82 from Springer

Abstract: Abstract This chapter concludes the book with further reflections on the marketing relevance of NFTs for consumers’ perception of their extended selves, a summary of the results obtained in the three empirical studies presented in Chaps. 4 , 5 , and 6 , and a discussion of their theoretical and marketing implications along with major limitations and future research directions.

Keywords: NFTs; Materialism; Consumer innovativeness; Status consumption orientation; Theoretical and marketing implications; Future research (search for similar items in EconPapers)
Date: 2022
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-031-07203-1_7

Ordering information: This item can be ordered from
http://www.springer.com/9783031072031

DOI: 10.1007/978-3-031-07203-1_7

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().