Orange Economy? Hollywood Smile? Colombia’s New International Division of Cultural Labor (NICL)

Oscar Arias Díaz (), Cèsar Mora Moreo, Enrique Uribe Jongbloed () and Toby Miller
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Oscar Arias Díaz: Universidad del Norte
Cèsar Mora Moreo: Universidad de Guadalajara
Enrique Uribe Jongbloed: Cardiff University
Toby Miller: Universidad Complutense de Madrid

Chapter Chapter 5 in Intimate Capitalism, 2024, pp 55-73 from Springer

Abstract: Abstract “Creative-industry” legitimizes various forms of governmentalization and commodification, diminishing the relative autonomy of art from state and mammon—a lexical and policy maneuver that transcends inalienable heritage, craft production, and resistance to racism, sexism, and nationalism. Although this discourse is fervently adopted and ideologized elsewhere, it is little known in the United States; but that country effectively exploits the way state subvention undertaken in the name of creative-industry operates in the rest of the world. After clarifying that Hollywood in particular has long been a beneficiary of such policies, we explain that creative-industry logics have been applied in Colombia, greatly to the benefit of the US.

Date: 2024
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DOI: 10.1007/978-3-031-64944-8_5

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