Selling Accommodation Packages in Online Auctions — The Case of eBay

Matthias Fuchs (), Wolfram Höpken (), Alexander Eybl () and Jürgen Ulrich ()
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Matthias Fuchs: eTourism Competence Center Austria
Wolfram Höpken: eTourism Competence Center Austria
Alexander Eybl: eTourism Competence Center Austria
Jürgen Ulrich: eTourism Competence Center Austria

A chapter in Information and Communication Technologies in Tourism 2008, 2008, pp 291-302 from Springer

Abstract: Abstract In today’s e-business era online auctions emerged as highly effective distribution channels. As online auctions display both, low entry and exit barriers and vast coverage rates, they also augment distribution potentials of hotel companies. This paper identifies success factors that positively affect final prices obtained in online auctions for hotel room vouchers. Based on data of 814 auctions at eBay regression analyses were conducted to identify significant relationships between auction characteristics and the obtained final price. By drawing on these results, a prototypically implemented software agent for optimally listing accommodation packages in online auctions is presented.

Keywords: online auctions; accommodation packages; eBay; listing component (search for similar items in EconPapers)
Date: 2008
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-211-77280-5_26

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DOI: 10.1007/978-3-211-77280-5_26

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