Optimal Marketing Decision in a Duopoly: A Stochastic Approach

Luigi De Cesare () and Andrea Di Liddo ()
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Luigi De Cesare: Matematiche e Statistiche,Università di Foggia, Dipartimento di Scienze Economiche
Andrea Di Liddo: Matematiche e Statistiche,Università di Foggia, Dipartimento di Scienze Economiche

A chapter in Math Everywhere, 2007, pp 325-334 from Springer

Abstract: Abstract Let us consider two new perfect substitute durable products which are produced and sold in a market by two competing firms.

Keywords: Markov Chain; Simulated Annealing Algorithm; Stochastic Approach; Potential Buyer; Potential Consumer (search for similar items in EconPapers)
Date: 2007
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DOI: 10.1007/978-3-540-44446-6_26

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