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Implementing Corporate Social Responsibility in India: Issues and the Beyond

Ananda Das Gupta ()
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Ananda Das Gupta: Indian Institute of Plantation Management

Chapter 2 in Implementing Corporate Social Responsibility, 2014, pp 19-29 from Springer

Abstract: Abstract Corporate Social Responsibility involves the efforts business organizations undertake to meet their responsibilities both as economic and social agents. Businesses become aware of their social responsibilities through pressure exerted by their stakeholders. Customers, for example, expect businesses to supply reliable and safe products at a fair price. Stockholders demand that corporate operations be managed efficiently and that dividends or improved market value reward their investments. Some insights from the Indian arena have been put forward to envisage the basic essence of Corporate Social responsibility being manifested at the corporate level through their initiatives in this direction.

Keywords: CSR; Stockholder; CSR in India; Responsible business (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-81-322-1653-7_2

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DOI: 10.1007/978-81-322-1653-7_2

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