Case Study: The Road to Corporate Innovation in the Era of Longevity

Dongsheng Chen ()
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Dongsheng Chen: Taikang Insurance Group

Chapter Chapter 6 in The Era of Longevity, 2023, pp 155-186 from Springer

Abstract: Abstract Taikang’s decision to enter the elderly care industry stems from its years of insights into China’s demographic change and social development trends. When China is rapidly stepping onto the track of aging and ushering in the era of longevity, intuition tells me that Taikang, as a life insurance company, should make a difference and take the lead in this era.

Date: 2023
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DOI: 10.1007/978-981-19-6784-9_6

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