Smart Cities and Sustainability Awareness: Using Animated Infographics to Drive Sustainable Development

Zahidah Abd Kadir () and Safurah Abdul Jalil ()
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Zahidah Abd Kadir: Higher Colleges of Technology
Safurah Abdul Jalil: Higher Colleges of Technology

A chapter in Technology for Societal Transformation, 2025, pp 283-296 from Springer

Abstract: Abstract As smart cities increasingly rely on information technology to foster sustainable development, innovative communication tools become crucial in engaging citizens and promoting environmentally conscious behavior. This chapter explores how animated infographics, widely disseminated on social media platforms, can contribute to sustainability awareness in smart cities. Drawing upon the National Environmental Education and Awareness Strategy launched by the UAE, the study showcases the potential of visual media to educate the public on energy consumption and conservation, leveraging the SUCCES framework for effective communication. The Green Home Mission case study illustrates how infographics simplify complex information, making it accessible and engaging through digital media channels. By integrating such media within the broader context of smart cities, this chapter demonstrates how targeted campaigns using animated infographics can enhance citizen engagement and foster sustainable urban development. The effectiveness of these tools is supported by survey data, highlighting their role in spreading “sticky” messages that drive behavior change.

Keywords: Sustainability awareness; Animated infographics; Social media (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-981-96-1721-0_18

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DOI: 10.1007/978-981-96-1721-0_18

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