Data Analysis of Rural E-commerce

Wenli Li () and Ying Li ()
Additional contact information
Wenli Li: Dalian University of Technology
Ying Li: Dalian University of Technology, School of Economics and Management

Chapter 46 in Handbook of E-commerce in China, 2025, pp 961-984 from Springer

Abstract: Abstract With the advent of the era of big data, data has become the basic resource, important productivity, and key factor of production in the era of digital economy. Under the rapid development of rural e-commerce, the support of data not only make rural e-commerce data analysis, and makes thousands of rural e-commerce practitioners began to realize to the rural e-commerce operation need to be supported by data, online traffic, agricultural sales, consumer behavior can be clearly reflected through data, the quality of online operation can also be reflected by operating index analysis. Therefore, understanding the basic knowledge of rural e-commerce data analysis and being familiar with the main content of rural e-commerce data analysis have become the skills that rural e-commerce practitioners must master.

Keywords: Types of rural e-commerce data; Common tools and methods; Agricultural product market analysis; Agricultural product positioning analysis; Agricultural product sales and inventory analysis (search for similar items in EconPapers)
Date: 2025
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-981-96-7629-3_46

Ordering information: This item can be ordered from
http://www.springer.com/9789819676293

DOI: 10.1007/978-981-96-7629-3_46

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().