Herb-Based Products and Entrepreneurship During the COVID-19 Crisis: A Systematic Literature Review and Research Agenda

Asanah Asanah Radhi (), Fadhilahanim Aryani Abdullah, Nur Amiera Zaidi, Rozidaini Mohd Ghazi, Nik Raihan Nik Yusoff and Ikarastika Rahayu Abdul Wahab
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Asanah Asanah Radhi: Universiti Malaysia Kelantan
Fadhilahanim Aryani Abdullah: Universiti Malaysia Kelantan
Nur Amiera Zaidi: Universiti Malaysia Kelantan
Rozidaini Mohd Ghazi: Universiti Malaysia Kelantan
Nik Raihan Nik Yusoff: Universiti Malaysia Kelantan
Ikarastika Rahayu Abdul Wahab: Universiti Malaysia Kelantan

A chapter in Industry Forward and Technology Transformation in Business and Entrepreneurship, 2023, pp 427-434 from Springer

Abstract: Abstract COVID-19 first emerged in Wuhan, China, in late 2019 before spreading as a worldwide pandemic that resulted in millions of deaths. Those infected with the COVID-19 virus were reported to develop a mild to severe respiratory illness and recover without any special care. Some people believe that a specific natural product might be effective for treating COVID-19 based on the general concepts from previous experiments. Many herbs are thought to help treat illnesses, including the pandemic’s consequences, and enhance overall health and well-being. The linked literature concentrated on the impact of COVID-19 towards entrepreneurs in the herb-based products industry, government activities, support for the industry and the sector’s transition towards digitisation, novel concepts and fresh market approaches. Herb-products entrepreneurs face many obstacles, but the crisis may also present them with opportunities. Previous studies have demonstrated that COVID-19 can lead to dramatic improvements in the entrepreneurship of herb-based products, although further study is required to address unresolved questions.

Keywords: Herbs sector; COVID-19; Crisis; Entrepreneurship; Herbal medicine (search for similar items in EconPapers)
Date: 2023
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DOI: 10.1007/978-981-99-2337-3_37

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