Understanding E-Commerce

Sanjay Mohapatra ()
Additional contact information
Sanjay Mohapatra: Xavier Institute of Management

Chapter Chapter 1 in E-Commerce Strategy, 2013, pp 3-26 from Springer

Abstract: Abstract Internet has changed the lifestyle. It has entrenched itself in every walk of life, be it sharing thoughts, social networking, playing online games, marketing and even buying and selling. Earlier consumers would consider going for window shopping; this was considered a recreation as well as a chance to meet with acquaintances. With virtual social networking available on mobiles, one of the most popular activities on the web is socializing and shopping. It has lots of attractions as we can shop at our leisure from the comfort of your home without the need to go through the traffic snarls.

Keywords: Electronic Commerce; Federal Trade Commission; Electronic Data Interchange; Banner Advertisement; Online Marketing (search for similar items in EconPapers)
Date: 2013
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sptchp:978-1-4614-4142-7_1

Ordering information: This item can be ordered from
http://www.springer.com/9781461441427

DOI: 10.1007/978-1-4614-4142-7_1

Access Statistics for this chapter

More chapters in Springer Texts in Business and Economics from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().