A Truly Co-Operative Venture: The Case of Co-Operative Food

Bob Doherty ()
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Bob Doherty: Liverpool John Moores University

Symphonya. Emerging Issues in Management, 2007, issue 2 Ethics in Global Supply Chains

Abstract: Civil society has responded to the predicament of marginalised producers by the rapid emergence of the fair trade market both within the UK and internationally. Co-operative Food is part of a larger group of diverse businesses from travel to The Co-operative Bank. The Co-op is consumer owned and democratically controlled (one member one vote) by its members, ordinary shoppers. Co-operative Food's success in mainstreaming fair trade demonstrates the important role played by social resources in ethical relationship marketing

Keywords: Co-operative Food Fair Trade; Co-op Own Label; Corporate Social Responsibility; Ethics; Global Trade; Global Markets; The Case of Co-operative Food DOI: http://dx.doi.org/10.4468/2007.2.05doherty (search for similar items in EconPapers)
Date: 2007
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Citations: View citations in EconPapers (1)

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