Are you Ready to Learn from Your Offshore Affiliates?

Bodo Schlegelmilch (), Bjorn Ambos () and Tina Chini ()
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Bodo Schlegelmilch: Vienna University of Economics and Business Administration (a CEMS member school).
Bjorn Ambos: The University of Edinburgh.
Tina Chini: Vienna University of Economics and Business Administration (a CEMS member school)

Symphonya. Emerging Issues in Management, 2003, issue 2 Marketing Research and Global Markets

Abstract: Reverse knowledge transfers are beneficial to MNCs, but just how much so depends on the subsidiaries' strategic mission, its country's economic development and the ability of headquarters to absorb incoming information. Within MNCs, the traditional role of headquarters as prime source of knowledge and competencies is changing. Increasingly, headquarters act as receivers of knowledge from their internationally dispersed subsidiaries. The efficiency of the MNC as a knowledge-integrating institution is being influenced by changes in both its subsidiaries' context and its capabilities to process knowledge.

Keywords: Multinational Companies; International Subsidiaries; Overseas Knowledge; Intrafirm Knowledge; Reverse Knowledge; Global Economy DOI:http://dx.doi.org/10.4468/2003.2.03schlegelmich.ambos.chini (search for similar items in EconPapers)
Date: 2003
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