Asalarichilik mahsulotlari bozorida marketing strategiyasini amalga oshirish

Xadicha Rashidova

GREEN ECONOMY AND DEVELOPMENT, 2024, vol. 2, issue 4

Abstract: Maqolada strategiya to‘g‘risida xorijiy mutaxassis olimlarning fikr-mulohazalari, u bo‘yicha mallif yondoshuvlaribayon etilgan. Marketing strategiyalarining turli belgilarga ko‘ra tasnifi, Ansoff matritsasi bo‘yicha intensiv o‘sish strategiyalariningturlari tasniflangan. Bundan tashqari, nazariy bilimlarga asoslangan holda asal ishlab chiqaruvchi korxonaningmarketing strategiyasini ishlab chiqish bosqichlari, asalarichilik mahsulotlari bozorida ishlab chiqarish jarayonlariva marketing faoliyatining o‘ziga xos xususiyatlarini baholash mexanizmi yoritilgan.

Keywords: strategiya; uzoq muddatli marketing strategiyasi; o‘rta muddatli marketing strategiyasi; strategik rejalashtirish; rivojlanish; ichki muhit; tashqi muhit; asal; asalarichilik; asalarichilik bozori. (search for similar items in EconPapers)
Date: 2024
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