Increasing the effectiveness of using marketing tools in public transport

Nosirova Nargiza Jamoliddin Qizi, Wang Cheng and G‘iyosidinov Boburbek Baxtiyor O‘g‘li

GREEN ECONOMY AND DEVELOPMENT, 2024, vol. 2, issue 8

Abstract: This study is focused on finding scientific solutions to issues such as increasing the attractiveness of publictransport and ensuring its prioritization in urban settings by using marketing tools.

Keywords: Transport; public transport; Latvian experience; link building; effectiveness; marketing; quality; advertising; infrastructure. (search for similar items in EconPapers)
Date: 2024
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