SAVDO JARAYONIDA MARKETING TEXNOLOGIYALARINI QO‘LLANILISHI

Dildora Jalalova

GREEN ECONOMY AND DEVELOPMENT, 2025, vol. 3, issue 10

Abstract: Ushbu maqolada savdo jarayonida zamonaviy marketing texnologiyalarini qo‘llashning nazariy va amaliyjihatlari tahlil qilinadi. Raqamli iqtisodiyot sharoitida marketing texnologiyalarining rivojlanishi savdo korxonalariningraqobatbardoshligini oshirishda muhim omilga aylanmoqda. Tadqiqot davomida savdo jarayonida marketingtexnologiyalarini joriy etishning afzalliklari, muammolari va ularni hal etish yo‘llari chuqur o‘rganildi. Shuningdek, xorijiymamlakatlar tajribasi o‘rganilib, O‘zbekiston sharoitida marketing texnologiyalarini samarali tatbiq etish bo‘yicha tavsiyalarishlab chiqildi.

Keywords: marketing texnologiyalari; savdo jarayoni; raqamli marketing; mijozlar bazasi; CRM; innovatsion savdo. (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:teu:ged000:v:3:y:2025:i:10:id:7407

DOI: 10.5281/zenodo.17441882

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