EKOMARKETING STRATEGIYALARI ORQALI BARQAROR RIVOJLANISHGA ERISHISH

Jaloladdin Qo‘ziyev

GREEN ECONOMY AND DEVELOPMENT, 2025, vol. 3, issue 12

Abstract: Mazkur maqolada ekomarketing strategiyalarining barqaror rivojlanishni ta’minlashdagi roli va mexanizmlariilmiy jihatdan tahlil qilinadi. Unda ekologik tamoyillarga asoslangan marketing yondashuvlari orqali iqtisodiy o‘sish va atrofmuhitmuhofazasini uyg‘unlashtirish yo‘llari, shuningdek, korxonalar faoliyatida ekomarketingni joriy etishning afzalliklari,iste’molchilar ekologik madaniyatini oshirishdagi ta’siri hamda uzoq muddatli raqobatbardoshlikni ta’minlashdagi ahamiyatixorijiy va mahalliy olimlarning ilmiy ishlari asosida tadqiq etiladi

Keywords: ekomarketing; barqaror rivojlanish; yashil iqtisodiyot; ekologik mas’uliyat; iste’molchi xulqi; raqobatbardoshlik; ekologik innovatsiyalar (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:teu:ged000:v:3:y:2025:i:12:id:8342

DOI: 10.5281/zenodo.17999446

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