APPLICATION OF MARKETING RESEARCH IN GREEN TOURISM REGIONS

K.A. Musakhanov

GREEN ECONOMY AND DEVELOPMENT, 2025, vol. 3, issue 12

Abstract: Using the example of green tourism, the issue of applying regional marketing for the formation and promotionof a competitive tourist and recreational product is revealed. Post-crisis trends in the development of the world economyindicate the recovery of many of its sectors. One of them is the tourism and recreation sector, which, despite forecastsby world experts, in 2010 restored pre-crisis indicators. These facts open up additional prospects for the Republic ofUzbekistan as a country with tourist and recreational potential and everything necessary to form the supply of high-qualitytourist and recreational products to world and domestic markets

Keywords: green tourism; regional marketing; tourist and recreational product; environmental safety; marketing strategy (search for similar items in EconPapers)
Date: 2025
References: Add references at CitEc
Citations:

Downloads: (external link)
https://yashil-iqtisodiyot-taraqqiyot.uz/journal/index.php/GED/article/view/8525 Abstract page (text/html)
https://yashil-iqtisodiyot-taraqqiyot.uz/journal/i ... e/download/8525/6731 Full text (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:teu:ged000:v:3:y:2025:i:12:id:8525

DOI: 10.5281/zenodo.18087543

Access Statistics for this article

More articles in GREEN ECONOMY AND DEVELOPMENT from "Ma'rifat-Print-Media" LLC, Tashkent State University of Economics
Bibliographic data for series maintained by Xayrulla ().