XIZMAT KO‘RSATISH KORXONALARIDA MARKETING STRATEGIYASINI BAHOLASHNING MEZON VA USULLARI
Naima Isakova
GREEN ECONOMY AND DEVELOPMENT, 2026, vol. 4, issue 1
Abstract:
Ushbu maqolada xizmat ko‘rsatish korxonalarining marketing strategiyasini ishlab chiqish, uning faoliyatinisamarali yo‘lga qo‘yish hamda natijaviylik darajasini baholash bo‘yicha tahlillar amalga oshirilgan. Mazkur sohada xorijiyolimlar tomonidan olib borilgan tadqiqotlar batafsil o‘rganilgan. Shuningdek, marketingni baholash jarayonida rejalashtirishtamoyillariga e’tibor berilishi, korxona o‘sishini baholash strategiyasini uch bosqichli tahlil asosida shakllantirish zarurligi,marketing nazoratining asosiy bosqichlari, ishlab chiqarish bo‘limi doirasidagi marketing dasturining qanday maqsadlargaqaratilgani, shuningdek, marketing strategiyasini baholashda qo‘llaniladigan mezon va usullar, makro va mikromuhitomillarining ta’siri batafsil ko‘rib chiqilgan
Keywords: marketing strategiyasi; mahsulot sifatini oshirish va sifatni baholash; salohiyatli mijozlarni aniqlash; analitik baholash; vositalar (search for similar items in EconPapers)
Date: 2026
References: Add references at CitEc
Citations:
Downloads: (external link)
https://yashil-iqtisodiyot-taraqqiyot.uz/journal/index.php/GED/article/view/8868 Abstract page (text/html)
https://yashil-iqtisodiyot-taraqqiyot.uz/journal/i ... e/download/8868/7066 Full text (application/pdf)
Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
HTML/Text
Persistent link: https://EconPapers.repec.org/RePEc:teu:ged000:v:4:y:2026:i:1:id:8868
DOI: 10.5281/zenodo.18365859
Access Statistics for this article
More articles in GREEN ECONOMY AND DEVELOPMENT from "Ma'rifat-Print-Media" LLC, Tashkent State University of Economics
Bibliographic data for series maintained by Xayrulla ().