SAVDO KORXONALARINING RAQOBATBARDOSHLIGINI OSHIRISHDA IJTIMOIY TARMOQLAR MARKETINGIDAN FOYDALANISH YO‘LLARI

Hurrambek Baltabayev

GREEN ECONOMY AND DEVELOPMENT, 2026, vol. 4, issue 6

Abstract: Mazkur maqolada raqamli iqtisodiyot sharoitida savdo korxonalarining raqobatbardoshliginioshirishda ijtimoiy tarmoqlar marketingining ahamiyati o‘rganilgan. Tadqiqot davomida ijtimoiy tarmoqlarningmarketing vositasi sifatidagi imkoniyatlari, ularning korxona faoliyati samaradorligini oshirishdagi o‘rni hamdamijozlar bilan o‘zaro aloqalarni rivojlantirishdagi ahamiyati tahlil qilingan. Natijalarga ko‘ra, ijtimoiy tarmoqlarmarketingidan samarali foydalanish savdo korxonalarining bozordagi raqobatbardoshligini mustahkamlash vafaoliyat samaradorligini oshirishga xizmat qiladi

Keywords: raqamli iqtisodiyot; savdo korxonalari; marketing; ijtimoiy tarmoqlar marketingi; raqobatbardoshlik; raqamli marketing. (search for similar items in EconPapers)
Date: 2026
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Persistent link: https://EconPapers.repec.org/RePEc:teu:ged000:v:4:y:2026:i:6:id:10974

DOI: 10.5281/zenodo.20680048

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