OPPORTUNITIES FOR BIG DATA APPLICATION IN HUMAN RESOURCES MANAGEMENT

Velina Koleva () and Liliya Mileva ()
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Velina Koleva: University of Economics – Varna
Liliya Mileva: University of Economics – Varna

INTERNATIONAL SCIENTIFIC AND PRACTICAL CONFERENCE "HUMAN RESOURCE MANAGEMENT", 2021, issue 1, 222-229

Abstract: Business organizations use the potential of Big Data more and more in the era of digital challenges. Big Data Analytics enables better management decisions with better information available. They can improve operational performance, uplift productivity, and positively impact business revenues. The purpose of our paper is to study Big data in human resources management in the organization. It will be done by highlighting the opportunities for application in the main activities in the human resources management in Bulgarian companies.

Keywords: Big Data; Human Resources Management; Digital Challenges; Bulgarian Companies (search for similar items in EconPapers)
JEL-codes: M12 M15 (search for similar items in EconPapers)
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:vrn:hrmsnr:y:2021:i:1:p:222-229

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