DOES REGULATIONS ALWAYS CONTRIBUTE POSITIVELY TOWARDS TECHNOLOGY EVOLUTIONS IN THE EUROPEAN MOBILE INDUSTRY

Arabella Bhutto and Qazi Moin-Uddin Abro ()
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Arabella Bhutto: Mehran University Institute of Science and Technology Development, Mehran University of Engineering and Technology, Jamshoro, Sindh, Pakistan
Qazi Moin-Uddin Abro: Mehran University Institute of Science and Technology Development, Mehran University of Engineering and Technology, Jamshoro, Sindh, Pakistan

International Journal of Innovation and Technology Management (IJITM), 2009, vol. 06, issue 04, 341-361

Abstract: This paper demonstrates how the regulatory framework causes mobile industry operators to evolve towards advancing Location Based Services (LBS) by integrating several technological resources: but at the same time how the same regulatory framework slows down the pace of technology evolution by not providing precise enough regulations related to the accuracy of technological alternatives for the adoption of these resources. Based on the facts derived from the literature of technology evolution, and the industrial practices of mobile operators in Europe, this paper argues that the delay in the acceptance of mobile based LBS has occurred partly due to the low available precision of the regulatory framework given by the European Commission (EC). The findings indicate that a regulatory framework which is clear enough for the introduction of new LBS in the market is less precise in terms of defining accuracy for these applications. Furthermore by not making these accuracy issues clear, a regulatory framework may cause hindrance in the technology evolution for the acceptance of LBS, as although customers' demand emerge, but due to lesser quality, consumers do not see these services sufficiently striking.

Keywords: Regulatory framework; location based services; technology evolution; integration; accuracy; market acceptance (search for similar items in EconPapers)
Date: 2009
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DOI: 10.1142/S0219877009001753

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