Introduction to the Special Issue on Innovation and Marketing: Contemporary Challenges

Georgios Tsekouropoulos (), Christos Sarmaniotis and Evelyn Odonkor ()
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Georgios Tsekouropoulos: Assistant Professor, Department of Organization Management, Marketing & Tourism, International Hellenic University, Thessaloniki, Greece
Christos Sarmaniotis: Professor Emeritus of Marketing & Management, Department of Organization Management, Marketing & Tourism, International Hellenic University, Thessaloniki, Greece3ICCMI President and Co-Chair, Thessaloniki, Greece
Evelyn Odonkor: Assistant Professor, Department of Economics and Management, The American University of Paris, Paris, France

International Journal of Innovation and Technology Management (IJITM), 2022, vol. 19, issue 05, 1-2

Date: 2022
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DOI: 10.1142/S0219877022020011

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