Exploring the Potentials and Pitfalls of Artificial Intelligence-Driven Decision-Making

Zoltan Zakota

A chapter in Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference, Hybrid Conference, Dubrovnik, Croatia, 4-6 September, 2023, 2023, pp 93-100 from IRENET - Society for Advancing Innovation and Research in Economy, Zagreb

Abstract: As artificial intelligence (AI) becomes more deeply implied in everyday life, it takes a more prominent role in decision-making in every industry. As Joseph Fuller, a professor of management practice at Harvard Business School, said: "Virtually every big company now has multiple AI systems and counts the deployment of AI as integral to their strategy." Implicitly, decision-making capabilities are incorporated into their products; consequently, ethical concerns also gain importance. This paper presents some of the most critical issues of using AI in everyday decision-making. Starting from the three main concepts of AI, decision-making and ethics, it is a philosophical approach to the issues and biases raised by AI's overwhelming spread in everyday life.

Keywords: artificial intelligence; decision-making; ethics of decision-making (search for similar items in EconPapers)
JEL-codes: D81 D91 (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:zbw:entr23:302072

DOI: 10.54820/entrenova-2023-0009

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