Theoretical and Practical Aspects of Conflict Construction in the Example of Studying the Current Political Situation

Anastasia Mikhailovna Kovaleva ()

Administrative Consulting, issue 8

Abstract: The article focuses on the specifics of conflict construction process (war, revolution or any type of conflict). The author tried to describe a typical circuit design of the conflict construction. Mountains of information garbage distributed by reputable newspapers and channels prevents the objective understanding of the situation by ordinary citizens. Foreign media use the whole arsenal of informational psychological war methods including misinformation, discredit, compromise of enemy on the «symbolic space» level. The level of society tensity can increase by media using negative discourse. Media can persuade audience to specific point of view which profitable for «customer». The positive discourse is rare in publications. Number of panic articles about the «Russian aggression» increases every day. The objective facts and rational arguments are very difficult to oppose the expansion of the negative discourse , because these facts and arguments will be deliberately misinterpreted, distorted or simply ignored. The discursive and non-discursive production of identity have a great importance for the conflict construction process. Non-discursive dimension contains a visual, auditory, tactile components. Identity production is implemented with help of these components which we can`t underestimate.

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