Digital Revolutions affecting Distribution within the Games Sector

Malte Behrmann ()
Additional contact information
Malte Behrmann: BBW Hochshcule

Journal of Emerging Trends in Marketing and Management, 2017, vol. 1, issue 1, 116-123

Abstract: The paper addresses the two main revolutions the games industry underwent within the last decade in its distribution structures: The internet shift and the mobile revolution. The author observes and describes economic phenomena which he has witnessed in many workshops and interviews within several EU research projects. By modeling different scenarios of actors in the ecosystem he now shows that the structures have seen dramatic changes and shifting opportunities for all market participants. As a result, he shows that both revolutions have opened opportunities for fast movers, but over time those opportunities have been shrinking with more and more actors coming on board.

Keywords: digital shift; games industry; online revolution; mobile shift; mobile games. (search for similar items in EconPapers)
JEL-codes: D49 M31 Z10 (search for similar items in EconPapers)
Date: 2017
References: View complete reference list from CitEc
Citations:

Downloads: (external link)
http://www.etimm.ase.ro/RePEc/aes/jetimm/2017/ETIMM_V01_2017_91.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:aes:jetimm:v:1:y:2017:i:1:p:116-123

Access Statistics for this article

More articles in Journal of Emerging Trends in Marketing and Management from The Bucharest University of Economic Studies Contact information at EDIRC.
Bibliographic data for series maintained by Lucian Onisor ().