Food Safety and Vietnam EU Pangasius strategy

Tram Anh Thi Nguyen, Thien Chuong Phuc Bui Nguyen and Curtis M. Jolly

Agricultural Economics Review, 2017, vol. Volume 18, issue Issue 01

Abstract: Using Hirschman’s theoretical framework we evaluated the competitive position of Vietnamese pangasius export industry and the strategies employed by the private sector to increase market share in the EU. The authors organized focus group discussions, and interviewed 50 pangasius processors and exporters, and five government officials. The results show that most enterprises exploit the compliant, reactive and defensive strategies to maintain market share. A few firms employ the proactive/offensive strategies. These command larger EU market share; have more years of experience in processing; and are more vertically integrated than those adopting an offensive/reactive or reactive/defensive stance.

Keywords: Food; Consumption/Nutrition/Food; Safety (search for similar items in EconPapers)
Date: 2017
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://ageconsearch.umn.edu/record/330603/files/18_1_7.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ags:aergaa:330603

DOI: 10.22004/ag.econ.330603

Access Statistics for this article

More articles in Agricultural Economics Review from Greek Association of Agricultural Economists Contact information at EDIRC.
Bibliographic data for series maintained by AgEcon Search ().